Case studies

Corporate Fundraising Raffle Raises $8,150

The RaffleLink team Updated

Rows of champagne flutes and canapés at a corporate High Tea fundraising event

When Chartered Accountants ANZ transformed their traditional High Tea raffle into an online fundraising campaign, they achieved remarkable results for the National Breast Cancer Foundation, raising $8,150 while streamlining the entire process.

Digital strategy implementation

The organisation’s approach combined pre-event digital marketing with seamless event-day execution.

Pre-event setup

  • Rapid deployment: raffle page live within 3 days
  • No permit required: streamlined compliance (you can confirm where your own raffle sits with the free permit checker, or read the compliance overview first)
  • Simple promotion strategy:
    • Website hyperlink placement
    • Three targeted EDMs to the member base (our charity email marketing guide covers what to put in them)
    • Pre-event ticket sales capture

Event-day execution

  • MC announcements throughout the event
  • Roving staff selling from their phones — today that’s the Ticket Booth, a dedicated in-person selling screen with optional Tap to Pay, so a volunteer’s phone takes card payments on the spot without any extra hardware
  • QR code placement on event programs
  • A 30-minute closing window announcement
  • One-click raffle draw and winner notification

Key benefits achieved

Expanded revenue opportunities

  • Captured pre-event sales
  • Reached non-attending supporters
  • Increased accessibility through digital channels

Streamlined administration

  • Real-time progress tracking — the live sales dashboard shows revenue and buyers as they come in
  • Automated winner selection
  • Instant email notifications
  • A digital record of ticket purchasers

Enhanced charity support

  • A complete buyer database for the charity
  • Professional presentation
  • Efficient funds collection

Ready to modernise your corporate fundraising raffle? Contact us to learn how we can help make your next event a success.

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